Business Development Manager


Consulting services specialized in business development in Latin America for Health & Med-tech industry 

Ophthalmology - Orthopedics - Dermatology

Benoit Loeuil

   Senior executive with 16 years of experience in managing people and process for national (Brazil) and international sales division. Has ability to develop business strategy, manage technical and commercial development skills for the sales team, and manage the network of distributors. Is familiar with the elaboration of the business strategy and the follow up of sales. Organizer of events and marketing actions.
Benoit went through the position of Regional Sales Manager LATAM, Country Manager Brazil, Sales director LATAM for Med-tech industries, and since 2016, works as consultant.
 


 

Services

Market Research and Analysis

Conduct Market Research: Identify potential markets, customers, and trends by analysing data and market conditions.
• Competitive Analysis: Assess competitors to understand their strengths and weaknesses and identify opportunities for differentiation.
• Customer Needs Analysis: Understand the needs and preferences of potential and existing customers to tailor products and services accordingly. 

Business Strategy Development

Strategic Planning: Develop long-term business development strategies and goals aligned with the company’s objectives.
• Business Models: Create and refine business models to ensure profitability and scalability.
• Partnership Strategies: Identify and establish strategic partnerships, alliances, distributors to expand your market reach. 

Health Regulatory Affair process

Identify the countries where the company wants to own the RA registration (ANVISA in Brazil, COFEPRIS in Mexico, ANMAT in Argentina,…).
• Manage all the processes related the RA, up to the publication. 

Marketing support to increase your visibility on the area

Alignment between global Marketing strategy and the local partner.
• Activities during scientific event and congresses: booth talk. distributors meeting, wetlab, clinical and sales training.
• Support for local branding recognition.
• Translation of articles and Marketing communication in Portuguese and Spanish. 

Lead Generation and Prospecting

Support to enlarge your Networking: Attend industry events, conferences, and networking opportunities to build contacts and generate leads.
• Identify Prospects: Develop lists of potential clients and business opportunities to motivate and make the synergy more proactive with the local partner. 

Relationship Building

• Client Engagement: Develop and maintain relationships with key clients, stakeholders, and decision-makers.
• Customer Retention: Ensure ongoing satisfaction and retention of existing clients through regular follow-ups and support.
• Negotiations: Lead negotiations and close deals with potential clients and partners.
• Collaboration with Speakers and Key Opinion Leaders to get audience via podium, events, social medial, scientific publication or to get local clinical support. a descrição.

Sales and Revenue Growth

• Sales Targets: Achieve and exceed sales targets and revenue goals set by the company.
• Proposal Development: Create compelling proposals and presentations to pitch products and services to potential clients.
• Contract Management: Oversee the drafting, reviewing, and finalizing of contracts and agreements. 

Product and Service Development

Feedback Collection: Gather feedback from clients to inform product and service improvements.
• Collaboration: Work closely with product development, marketing, and operations teams to ensure alignment and support for business development efforts. 

Reporting and Performance Tracking

Performance Metrics: Track and analyse key performance indicators (KPIs) to measure the effectiveness of business development activities.
• Reporting: Prepare regular reports on business development progress, achievements.
• Forecasting: Provide sales forecasts and projections to help with business planning and production. 

Fale comigo!

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